Individuals
Businesses
Company
Intelligence
News
African Capital Markets
EnglishEnglish
share on twittershare on linkedinshare on facebookshare to whatsapp
share on mail
share on instagram

Ghana's Boost partners Mastercard to support small businesses

Daba Finance/Ghana's Boost partners Mastercard to support small businesses
STARTUP VENTURE CAPITALFebruary 7, 2024 at 10:47 PM UTC

TLDR

  • Boost and Mastercard partner to empower small businesses in Africa's FMCG sector with digital payment wallets and supply chain finance solutions.
  • The collaboration aims to provide essential working capital to distributors, wholesalers, and retailers through Boost's platform as a service.
  • This strategic alliance supports Mastercard's mission to promote inclusivity in the digital economy and enhances Boost's impact in empowering micro, small, and medium enterprises.

Boost, a Ghanaian B2B commerce platform has joined forces with global payments technology company Mastercard to enhance and empower small businesses within the fast-moving consumer goods (FMCG) sector across Africa.

Through this partnership, Boost and Mastercard aim to extend digital payment wallets and embedded supply chain finance solutions to distributors, wholesalers, and retailers within the FMCG sector. Leveraging Boost's platform as a service, these businesses will gain access to essential working capital alongside Mastercard's comprehensive acceptance solutions.

By collaborating with Mastercard, Boost seeks to equip micro, small, and medium enterprise (MSME) customers across current and future markets with digital payment and credit solutions. This strategic alliance not only amplifies Boost's impact but also aligns with Mastercard's overarching mission to foster inclusivity within the digital economy.

Key Takeaways

Across Africa, merchant acquisition is proving to be the "new" scramble for digital services on the continent. In an estimated $800 billion informal trade economy comprising more than 56 million micro, small, and medium-sized businesses, most merchants operate offline with little or no exposure to the formalized, digital economy. Moreover, Africa’s B2B payment sector represents a significant, yet largely untapped opportunity partly due to the complexity and larger transaction volumes associated with payments. Per the World Bank, the continent’s share of the global B2B payment opportunity stands at $1.5 trillion but many businesses still grapple with considerable payment delays and other issues, which negatively impact their cash flow and slow their growth. In recent years, digital payment solutions have eased many of these challenges but there remain several issues to be addressed in the journey of easing the flow of money between businesses in Africa.

B2B Ecommerce
Boost
Ghana
Mastercard
FMCG
SMEs
Startups
Partnership

Think someone else should see this?

share on twittershare on linkedinshare on facebookshare to whatsapp
share on mail
share on instagram
Stay informed with our newsletters read by 25,000+ professionals worldwide
Newsletter companiesNewsletter companiesNewsletter companiesNewsletter companiesNewsletter companiesNewsletter companies

Next Frontier

Stay up to date on major news and events in African markets. Delivered weekly.

Pulse54

UDeep-dives into what’s old and new in Africa’s investment landscape. Delivered twice monthly.

Events

Sign up to stay informed about our regular webinars, product launches, and exhibitions.

+25k investors have already subscribed

To invest in this opportunity and other opportunities across Africa

Download the daba finance app on your mobile through
appstore iconappstore icon
Phone Image

Take action.

Download app

Start investing in Africa’s best opportunities, including stocks, bonds, startups, venture funds, and more.

Partner with us

Unlock exciting business opportunities and growth potential.

Join Daba

Become a part of our vibrant community and enjoy exclusive benefits.

Contact us

Reach out to us for inquiries, support, or collaboration.
For Investor
StrategiesPortfolio ManagementAfrican Capital MarketsNews
Daba Pro Intelligence
For Capital Seekers
For StartupsFor Fund ManagersFor Private CompaniesFor Lenders
For Partners
Commercial BanksBroker DealersAsset ManagersInvestment BanksInvestment Advisors and ConsultantsLenders and Microfinance
Company
About UsMarket UpdatesEventsBlog and PodcastNewsletterCase StudiesAffiliate ProgramInvesting GlossaryOfficial ContactsTrust, Compliance and SecurityFrequently Asked Questions

Terms & ConditionsPrivacy Policy
EnglishEnglish

Owned by Daba Markets Inc. By using this site, you accept our Terms and Conditions and Privacy Policy. © 2024 All rights reserved. 2025 All rights reserved